Cathay Pacific reveals new livery

B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, cruising over Hong Kong, in the new livery revealed on 1 November 2015. Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, cruising over Hong Kong, in the new livery revealed on 1 November 2015.
Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, in the new livery revealed on 1 November 2015. Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, in the new livery revealed on 1 November 2015.
Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, in the new livery revealed on 1 November 2015. Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, in the new livery revealed on 1 November 2015.
Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, in the new livery revealed on 1 November 2015. Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, in the new livery revealed on 1 November 2015.
Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, in the new livery revealed on 1 November 2015. Photo © Cathay Pacific
B-KPM Boeing 777-367ER (MSN 36159/835) of Cathay Pacific, in the new livery revealed on 1 November 2015.
Photo © Cathay Pacific
B-LAQ Airbus A330-343 (MSN 1349) of Cathay Pacific at Perth Airport - Fri 14 June 2013.
B-LAQ Airbus A330-343 (MSN 1349) of Cathay Pacific (old livery) at Perth Airport – Fri 14 June 2013.
Photo © Dylan Thomas.

1 November 2015 © David Eyre

Cathay Pacific Airways today unveiled their new (or revised) livery at a ceremony in Hong Kong.

The first aircraft to be painted in the new branding was B-KPM, a Boeing 777-367ER.

The new branding was launched on 9 November 2014, replacing the Landor-designed livery, which dates back to 1994.

The new livery seems more conservative than before, consisting of green, grey and white only.  The grey band now extends along the whole fuselage and the Cathay Pacific brushwing logo is now more prominent on the tail.

Cathay estimates it will take five years for all aircraft in its 120-aircraft fleet to receive the new livery.

Cathay Pacific’s first Airbus A350-900 will be the first new type to be painted in the livery, when it is rolled out later this week in Toulouse, France.

David Eyre

President, Aviation Association of WA Inc

One thought on “Cathay Pacific reveals new livery

  • November 2, 2015 at 9:18 pm
    Permalink

    I think they should get a new cook instead of a new paint job. Flew Perth, Hong Kong, Vancouver, Hong Kong, Perth earlier this year and the food was second rate.

    Reply

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